Monday 11 September 2017

Mock up - Magazine advert

After completing mock ups and designs for our digipak Chloe and I moved on to addressing our magazine advert designs. We worked in a similar way producing ideas for magazine adverts and creating a draft each before creating a final piece together with our favourite elements and conventions. We decided to take inspiration from our digipaks and music video narrative and then worked on our layout and final designs.


DRAFT
These are the annotated drafts we produced for our music magazine advert, we reassessed our previous research into magazine adverts for album releases and incorporated our narrative and digipak design. We both decided that the protagonists from our music video and significant symbols should be utilised to interest our target audience. The colours have not yet been decided as we would like to trial different uses of colour though we do know pink and blue hues will be found in our other products. 

The conventions for music magazines were also considered when making our drafts with the placing of ratings, reviews, titles etc but we have decided to produce a minimal composition with the main photography as our key focal point.




FINAL
The use of flowers and our protagonist is key in our magazine advert as we want to pull in our target audience through aesthetic and intrigue. 
 We utilised the band title, album title, release date and rating in the poster design as these conventions attract our target audience as discussed in a focus group format. Overall, we agreed the photography to be key in our magazine advert and favoured this design in our final piece as it is both relevant and effective.


FEEDBACK:
To be collected in focus group 

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